Expert for
digital products
I help startups, medium and large businesses create measurable, user-driven digital products.
Don't let your product fall behind -exceptional user experience is a must!
I've faced many challenges, but these are the most significant.
Stop frustrating users
Apps that aren't workflow-optimized frustrate users and drive them away
Avoid delays
Strict specifications slow learning and teamwork, while assumptions and iterations drive progress
Skip the mistakes — I'll guide you.
Here's how I help your project succeed.
I provide end-to-end services for digital products — from UX research to design and development.
UX Research
I conduct user research to understand user needs, behaviors, and motivations.
UX Design
I create wireframes, prototypes, and high-fidelity designs to solve user problems.
Interaction Design
I design interactive prototypes and animations to bring designs to life.
Usability Testing
I conduct and evaluate usability tests to validate designs and identify areas for improvement.
App Development
I develop web and mobile applications with Typescript (web), Kotlin (Android) and Swift (iOS).
SaaS Development
I develop complex applications with React, Angular, and Vue, and backend services with NestJS.
My approach: clear, focused, efficient.
I'm passionate about lean principles, Kaizen, and the Agile Manifesto.
Human-Centered Design
HCD ISO 9241-210
In many projects I work according to the Human-Centered Design approach with a lean mindset.
The HCD is a common user-centered process within medium to large companies.
The process consists of iterative phases such as understanding, observing, defining, developing and testing. This creates intuitive and sustainable solutions that address real user needs.
The HCD focuses on empathy and user feedback in each phase.
Double Diamonds
The Double Diamond approach is well-suited for processes requiring clear structure, fixed phases, and defined goals to guide teams effectively.
Design Sprints
Alternatively, I also use design sprints to generate creative solutions in a short time and to quickly obtain usable feedback.
Scrum
Scrum helps to divide complex projects into manageable, time-limited units (sprints) and to regularly check and adjust progress.
Kanban
Kanban is particularly suitable for projects with a continuous workflow and allows me to respond flexibly to requirements and prioritize tasks efficiently.
Results that speak for themselves.
Learn how to achieve results that matter to your business.
Testimonials
Excellent, independent work, top quality, knows exactly what he's doing.
I had the pleasure of working with Alex as a Frontend Developer and UI Designer on a project, and I can confidently say he exceeded all expectations...
Working with Alex on our Zeppelin Multi-Brand Design System was a highly rewarding experience...
Competencies: Digital Product Development
I combine lean UX, development, DevOps, and architecture with leadership to create successful products.
Lean and agile UX
Expertise in Design Thinking, JTBD, User Journeys, and Interviews with a focus on iterative testing and cross-functional collaboration.
UX/UI Design
Expertise in designing user-friendly interfaces, interactive prototypes,interaction designs, Usability and use concepts for SaaS, HMIs, and mobile apps.
Full-Stack Development
Expertise in JavaScript, React.js and Node.js with a focus on the creation of interactive web applications and headless (WCAG) libraries with TailwindCSS and UI.
API- and Backend-Development
Extensive experience in developing RestAPIs with Nest.js, GraphQL and microservice architectures with a focus on Keycloak, AWS and Azure.
Cloud and DevOps
Competence in CI/CD, AWS (S3, CloudFront, IAM and Lambda),Azure, Github (Git, Actions), Gitlab and Jenkins.
Strategy Consulting
Experience in developing digital strategies, roadmaps, and business cases for digital products.